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Rags to Raches Net Worth


Rags to Raches is a homemade kids’ clothing brand. It was started by a mother selling her products on social media platforms. She used to alter various clothes and make a single-piece product called “Rompers“. As of 2023, Rags to Raches net worth is around $2 million.

Rompers are stylish, fashionable, and comfortable. These come with an elastic neckline along with the best quality fabric materials. Further information about Rags to Raches history and the current status is mentioned in this article.

Company name Rags to Raches
Founder Rachel Nilsson
Product Kids Clothing
Official website rags.com
Rags To Raches Net Worth $2 million (Last Updated 2023)

History of Founder

Rachel Nilsson, a young woman entrepreneur, and a mother, created and founded “Rags to Raches”. She belongs to Alpine, Utah. Initially, she started her business by selling handmade kids’ clothing to several parents. They used to buy a single piece of clothing for their child.

When they faced financial problems, after the loss of her husband’s job, she began selling clothes online. Then they started making various designs of clothes and posting them on Instagram. In this way, they became a major brand in the kid’s fashion area.

Rags to Raches – Shark Tank Deal

Rags to Raches was featured on ABC’s famous show “Shark Tank” as a kid’s fashion and clothing brand. It appeared in Season 7 and Episode 19. Later, she introduced her products to Sharks and explained the story behind his inspiration.

Initially, the business was not online. Later, she decided to make it online. She also created and designed various kid’s fashion designs out of which “Rompers” is the most famous.

She asked Sharks for an investment of $200,000 in exchange for 10% of her company’s share. Sharks asked her for the sales matrix. She had made over $792,000 in just one year. As per the information, over 88% of her sales come from online selling.

Till now, she has made around 95% of her sales just by selling “Rompers”. Each unit of Rompers ranges from $7 to $10. She can manage to sell for $37 to $50. Sharks asked her to think about selling offline.

Robert said that he can offer her an investment of $200,000 for a $20% share of her company. In addition, Kevin offered her an investment of $200,000 for 20%. Later, Daymond offered her the same with the offer of licensing and branding her products.

However, she agreed with Robert. She asked him if he can deal at 15%, and Robert agreed. So she gets a deal on Shark Tank.

What Happened to Rags to Raches after Shark Tank Deal?

After her appearance on ABC’s show, she had a massive increase in sales. Just after a month, she sold five times more clothes than she did last year. Rags to Raches has become one of the most famous brands of kid’s clothing in the USA.

Besides selling its products through more than 100 retail stores and Amazon, Rags to Raches has established its own manufacturing operation with a large number of workers. She attracted $1.5 million in investment and partnered with Mickey Mouse, in 2018. Through this partnership, they launched a Mickey Mouse clothing line.

Who are the Competitors of Rags to Raches?

  • Hatley
  • Fresh Picked
  • Beloved
  • Fawn Designs
  • Native

How much is Rags to Raches net worth?

As of 2023, Rags to Raches net worth is around $2 million.

The company’s net worth was $1.3 million at the time of its Shark Tank appearance. Later, it has grown its business and became one of the famous players in the kid’s fashion segment. “Amazone of Kids Fashion” was said by the owner.

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FAQs (Frequently Asked Questions)

1) What is Rags to Raches?

Rags to Raches is the most famous kid’s clothing line.

2) How much is Rags to Raches net worth?

Rags to Raches net worth is around $2 million, as of 2023.

3) Who is the founder of Rags to Raches?

Rachel Nilsson, a young woman entrepreneur, and a mother, created and founded “Rags to Raches”.

4) Who are the competitors of Rags to Raches?

Hatley, Fresh Picked, Beloved, Fawn Designs, and Native.


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